Marketing for contractors and small businesses, by a contractor

Get More Calls. Get More Customers. Make More Money.

I have been a contractor my whole life. I built my own companies on Google and Meta ads with my own money. No fancy dashboards, no vanity reports — just real-world fixes that make your phone ring faster.

Lifelong contractor IICRC certified: mold, water, fire Serving San Antonio and the Hill Country

Detailed PDF report plus a 20-minute video walkthrough. Watch it on your own time. 30-day money-back guarantee.

Founder Josh Beal, founder of HomePro Brand Builder, at a Central Texas community event
Josh BealFounder, HomePro Brand Builder
$99Online audit. PDF report plus 20-minute video. No sales call required.
The problem with most marketing companies

You don't need a prettier report. You need the phone to ring.

Agencies sell you analytics, impressions, and a monthly slide deck. None of that pays your crew. I have sat on your side of the table, paid those invoices, and watched nothing change. So I learned to do it myself.

What they sell

Fancy analytics

Reach, impressions, click-through rate. Numbers that look busy and prove nothing about jobs booked.

What they sell

Long contracts

Six or twelve months locked in before you know if it works. Cancellation fees if you want out.

What I do

Real-world results, fast

I find the handful of things costing you calls right now and show you exactly how to fix them. You keep your accounts and your ad money. No contracts. I earn your business every single month.

I don't sell traffic. I sell booked work on your calendar.

What the $99 audit covers

Your whole marketing picture, with a practical plan to fix it.

I review the route a real customer takes: finding your business, deciding whether to trust it, getting in touch, and receiving a response. The point is to show you where that route breaks, what evidence supports the finding, and which fixes deserve attention first. You receive a written PDF report and a recorded walkthrough you can review on your schedule.

01Google Business ProfileCategories, services, reviews, photos, search visibility, calls, and the details that affect whether a local customer chooses you.
02WebsiteMobile experience, loading speed, clear offers, service pages, trust signals, click-to-call, and whether forms make it easy to request work.
03Google Ads and Local Services AdsWhere spend is going, search intent, wasted clicks, lead quality, campaign-to-page fit, and the tracking available in your account.
04Meta adsCreative, audience, offer, follow-up path, and whether the leads being generated are useful to your business.
05Lead responseHow a caller, texter, or form lead reaches your team; whether the next step is clear; and where slow or missed follow-up may lose a job.
06Tracking and prioritiesWhat the available numbers actually show, what they cannot prove yet, and a ranked list of fixes you can put to work.

If you are not advertising yet, the audit still covers your public presence and lead path. If private campaign data would help, I will ask for read-only access separately. The recommendations are yours to implement yourself, hand to your current team, or discuss with mine.

$99One time
No contract
No call required
  • Detailed PDF report. Findings supported by what I reviewed, organized by priority with the practical fix explained.
  • Recorded video walkthrough. About 20 minutes with me on screen showing the issues, the evidence, and what I would tackle first.
  • A fix-first priority list. Clear next actions for your business, including what you can handle yourself and what may need specialist help.
  • Contractor-led judgment. Josh has run crews, built businesses, and spent his own money on the platforms being reviewed.
  • Control stays with you. Your accounts and ad spend remain yours. The audit does not sign you up for management.
Get My $99 Audit
30-day money-back guarantee, per our Refund Policy
How it works

Three clear steps. No pressure.

Request

Step 01Tell me about your business

Fill out the short contact form, then complete the secure $99 checkout using the same email. Checkout collects your business name, website, and service area so I know exactly which company to review. Tell me what is frustrating you now, whether that is a quiet phone, poor leads, wasted ad spend, or a website that never turns visits into calls.

  • $99 one time, with the existing 30-day money-back guarantee
  • No required sales call or meeting before the review

Step 02I review the customer path

I inspect your public Google Business Profile and website, then review advertising and measurement data when it applies and you provide access. I look for specific points where customers stop trusting, stop clicking, or wait too long for an answer. The PDF records what I found, why it matters, and a prioritized fix; the recorded video walks through the evidence on screen in plain language.

  • Read-only access requested separately if private account data would improve the review
  • PDF report plus approximately 20-minute recorded walkthrough delivered by email

Step 03Choose your next move

Watch the video whenever it suits you and use the report as your working plan. Fix the issues yourself, share it with the people already helping your business, or ask our team to implement the recommendations. If you want to sit down after the audit, I am happy to meet in person and walk through the findings. You decide after you have seen the work.

  • Your accounts and ad spend stay under your control
  • No management contract or cancellation fee is created by the audit
How we work with you

The findings are yours. The next move is yours too.

A useful audit should make the decisions clearer, not trap you in a sales process. I explain the problems in plain English, show the evidence I used, and separate quick fixes from work that needs more time. Then you choose who does it.

Option 01

Put the plan to work yourself

Use the report as a punch list for you or your existing team. It is written so a business owner can understand what to change and why, without needing to buy another service to decode it.

  • Start with the highest-impact items.
  • Share the PDF and video with your staff or current providers.
  • Keep your accounts, data, and decisions in your hands.
Option 02

Have our team implement it

If you want us to do the work, we can discuss the specific recommendations after you have seen the audit. The scope should follow the actual gaps we found in your business, rather than a package chosen before anyone looked.

  • Josh remains involved in the recommendation and direction.
  • You can ask questions before deciding on any next step.
  • Ongoing work is offered without a long-term contract or cancellation fee.

Either path is a good outcome if it helps your business. You get a prioritized plan first. There is no obligation to hire HomePro Brand Builder after the audit.

Get My $99 Audit
Josh Beal, lifelong contractor and founder of HomePro Brand Builder
Josh BealContractor first
Who is doing your audit

A contractor who learned marketing the expensive way.

I have worked in the trades my entire life. I know what it is like to pay a marketing company, get a glossy report, and still have a quiet phone. I learned the platforms because I needed more calls for my own businesses, spent my own money testing them, and had to live with the results.

I started with $8,000 and a door to knock on. My companies generated over $20 million in three years across seven industries while spending about one percent of revenue on advertising. We have not used an agency in five years. Those figures come from my companies; they are experience behind the advice, not a promise that another business will get the same result.

I own a roofing and remodeling company, multiple short-term rentals, and businesses in food service and automotive service. Running businesses across different markets has taught me to look past a marketing dashboard and ask whether the offer, the phone, the team, and the follow-up are actually turning interest into customers.

My IICRC certifications in mold, water, and fire restoration, HAAG residential roofing inspector certification, and EPA Lead-Safe certification come from doing and understanding the work behind the ads. I know why a homeowner's emergency search is different from a slow-season remodeling inquiry. That context changes what I recommend and what I tell you to ignore.

Your audit is reviewed through that owner-and-contractor lens. I will show you the real issue, explain the evidence, and write the recommendation so you can act on it yourself or hand it to your team. You should not have to hire us to understand what needs fixing.

Once your audit is done, I am happy to meet in person and walk through it with you. I like to know the people I do business with, look them in the eye, and shake their hand. The audit stays simple and online; meeting afterward is entirely your choice.

IICRC CertifiedMold, water, and fire restoration
HAAG CertifiedResidential roofing inspector
EPA Lead-Safe CertifiedRenovation, repair, and painting
Hands-on Google and Meta AdsManaged in-house, bought with my own money
$20M+Generated by our companies in three years
~1%Of revenue spent on advertising
0Agencies, mailers, or TV ads in five years
7Industries, hands on

Figures reflect the founder's own businesses. Your results depend on your work, your market, and your follow-through. No specific outcome is promised.

Real People. Real Trades. Real Skin In The Game.

The team behind HomePro Brand Builder are contractors with decades of combined experience actually working in the field — actually getting dirty, actually doing the work. We built multimillion-dollar businesses, and we want to share that knowledge, because small business owners are the backbone of the United States economy.

“We know what it's like to pay marketers and advertisers who charge insane rates and provide little in return. We aim to change that.”
Real numbers from my own accounts

My ads cost a fraction of the industry average.

These are actual figures from my own home-services accounts, compared with published residential construction benchmarks. My companies also generated more than $20 million in three years while spending about one percent of revenue on advertising. The point is not to promise you the same numbers. It is to show why I care about efficient spend, useful leads, and work booked after the click.

Why this matters to your business: a cheaper click helps only if the right customer reaches the right page and your team answers. That is why the audit checks the complete path from search or ad to inquiry and follow-up.

What these figures do not prove: cost per click is not profit, and a benchmark is not a guarantee. I use your market, offer, available account data, and lead handling to decide what is worth changing in your business.

Google Search7.9xCheaper clicks
$1.35 cost per click vs. $10.70 benchmark87.4% lower
Meta Ads9xCheaper link clicks
$0.11 cost per link click vs. $0.99 benchmark88.9% lower
Local Services Ads2.4xCheaper leads
$68.59 cost per lead vs. $162 benchmark57.7% lower
Straight from Ads ManagerMeta Ads Manager screenshot showing 927 link clicks at $0.11 per link click

Here is the receipt.

That row in the middle is 927 link clicks at eleven cents each on a $100 lifetime budget. Not a case study, not a slide. A screenshot from the account.

I focus on the unglamorous work: tight targeting, useful creative, negatives and exclusions, a page that matches the offer, and tracking that connects spend to inquiries. In your audit, I explain which of those pieces I can verify, where the evidence is thin, and what to fix before adding more budget.

Google Business Profile · dated dashboard views

Calls, clicks and searches you can actually see.

Selected Google Business Profile results from client businesses, shared with permission. These dated screenshots show separate dashboard views from April–September 2026. Open either image for the full-size view.

Google Business Profile screenshots showing 2.7K views, 982 interactions, 383 searches and a separate 478 calls view, April to September 2026
Profile performance and callsThe supplied overview lists 1,190 profile views and 241 interactions. A separate performance view shows 2.7K views, 982 interactions and 383 searches. A calls panel shows 478 calls, up 88% versus the prior six months.Open full screenshot ↗
Google Business Profile screenshots showing 623 website clicks and a separate 1,430 interactions view, April to September 2026
Website clicks and interactionsOne view shows 623 website clicks, up 62%. A separate overview shows 1,430 interactions, up 58%, each versus the prior six months.Open full screenshot ↗

Client business screenshots shared with permission by Josh Beal. Each dashboard panel stands on its own; figures are not added together. Historical activity varies by business and does not promise a specific outcome.

Figures are from the founder's own ad accounts. Benchmarks are published industry averages for residential construction and change over time. Your costs depend on your market, offer, and budget. No specific outcome is promised.

Platforms we run in-house
Google Ads
Google Business Profile
Meta

No contracts. I earn your business every single month with results.

If the phone is not ringing more than it was, you walk. No fees, no fight. That is the deal. It keeps me honest and it keeps you in control.

For ongoing marketing work, I partner with one business per industry in each city at a time. While we work together, I will not take on a direct local competitor. I would rather build your advantage than compete with myself.

What we do, all of it fast

Every place a customer decides to call you or the other guy.

Marketing, AI, and custom software, all under one roof. The audit tells you which of these is leaking calls. Then you fix it, or we do. No six-month onboarding. We build and launch quickly because every week your phone is quiet is a week of jobs you did not get.

01

High-Conversion Websites

Mobile-first, fast, and built to make the phone ring. Clear offer, real proof, click-to-call everywhere, and a form that actually goes somewhere.

Built and launched quickly
02

Google Business Profile

Optimized to maximize calls and make Google trust your business. Categories, reviews, photos, posts, and the settings that quietly keep you off the map.

Optimized and managed
03

AI Receptionist

Custom built for your company. Answers every call, books the estimate, texts the details, and never lets a 9pm emergency go to voicemail.

Custom made for your business
04

AI Integration

Artificial intelligence put to work inside your business. AI chatbot on your site, AI email assistant, speed-to-lead systems, and custom AI builds for whatever eats your time.

Custom AI builds
05

Speed to Lead

The job goes to whoever answers first. Every call, form, and message gets an instant response and automatic follow-up until it is booked or dead.

Instant response, automatic follow-up
06

Google Ads and LSA

Google Search, Maps, and Local Services Ads. We get you approved for LSA, then manage spend so it goes to real jobs, not wasted clicks.

LSA approval and management
07

Meta Ads

Facebook and Instagram lead generation and remarketing, managed by someone who spends his own money on it. Real leads in your area, not junk.

Managed in-house
08

Content and Social

Content creation and social media management that shows homeowners real work from a real crew, so when they search for you, they already trust you.

Done for you, every week
09

Custom Apps

Software built around how your company actually works. We build it, host it, and manage it. Quick Estimator and Defender started as tools for our own crews.

Built and managed for you
Custom apps, built and managed

I build software for contractors and small businesses because I needed it myself.

Both of these started as tools for my own crews and are live today. If your company needs something that does not exist yet, I build it, host it, and keep it running. You use it. I manage it.

Need something custom? Scheduling, crew tracking, customer portals, estimate-to-invoice flows, AI that answers the phone or the inbox. Tell me what eats your time and I will build the thing that gives it back.

Start With The $99 Audit
Where we focus

San Antonio and the towns around it.

Local search is won town by town. I focus on contractors, home-service companies, and small businesses working the San Antonio metro and the Hill Country corridor north of it.

San AntonioNew BraunfelsCiboloSchertzSelmaConverseCanyon Lake

The audit is delivered online, so if you are a contractor or small-business owner anywhere else in Texas or the United States, you can still request one.

Get your $99 audit

A short request. A clear, prioritized plan.

Here is the full path before you begin: share your contact details, complete the secure $99 checkout with your business details using the same email, then receive your PDF report and recorded video by email. If private advertising data would improve the review, I will ask for read-only access separately.

  1. 1Fill the short contact form with the best email and phone number to reach you.
  2. 2Complete the secure $99 checkout and add your business name, website, and service area.
  3. 3Receive the PDF report and video with the findings, evidence, and a ranked plan you can use.
No required sales call. Review the report and video on your schedule.
Read-only access only. I do not change anything in your accounts during the audit.
30-day money-back guarantee. See the Refund Policy for the terms.
Rather talk first? (903) 505-5758

Use the same email here and at checkout so I can match your request to your payment.

Form not loading? Call (903) 505-5758 and we will set it up by phone.

Josh and the HomePro Brand Builder team do the review. The goal is a clear, prioritized plan you can understand, trust, and put to work.

Questions, answered

Straight answers before you decide.

You should know what is being reviewed, who does it, and what happens next. If your question is not here, call and ask me.

What exactly is in the $99 audit?
You receive a PDF report with the issues found in your Google Business Profile, website, relevant advertising, lead response, and available tracking. Each recommendation explains the problem, why it matters, and what to do next. You also receive an approximately 20-minute recorded video walkthrough and a fix-first priority list.
Is this a generic checklist or a review of my business?
It is a review of your actual business and the customer path people can see. I use your public presence and, if you provide read-only access, relevant private account data. I separate what the evidence supports from what needs further measurement, then rank the recommendations for your situation.
Who makes the recommendations?
Josh Beal leads the audit and the recommendation. I have worked in the trades, own operating businesses, hold IICRC, HAAG, and EPA Lead-Safe credentials, and buy Google and Meta ads for my own companies. The team supports the review; it is not a generic agency account report handed off without owner context.
What does the video show?
I walk through the main findings on screen, explain the evidence in plain English, and show which fixes I would tackle first. The recording is delivered with your report, so you can pause, replay, and share it with the people who will do the work.
Do I have to get on a call?
No. The audit is delivered as a report and a video, with no required sales call or meeting. If you want to talk through the findings afterward, I am happy to meet in person.
Can we meet in person after the audit?
Absolutely. I like to know the people I work with and shake their hand. Once you have your report and video, we can meet to go through the findings and discuss the next steps. Meeting is your choice, not a condition of buying the audit.
Will you change anything in my accounts during the audit?
No. The audit is a review and recommendation. If private data would help, I request read-only access separately. You stay in control of your accounts, and any implementation is a later decision you make after seeing the findings.
Can I use the report without hiring your team?
Yes. The report stands on its own. Do the fixes yourself or share the PDF and video with your staff or current providers. If you would rather have our team implement the work, we can discuss a scope based on the issues actually found.
Will you work with my competitors?
For ongoing marketing work, I take on one business per industry in each city at a time. While we work together, I will not take on a direct local competitor. The one-time audit is available separately and does not reserve a market.
What if I am not running ads yet?
The audit still examines your Google Business Profile, website, lead path, and available tracking. It will tell you whether advertising makes sense yet or whether you should first fix the offer, page, or response process that paid traffic would land in.
Is there a contract or anything recurring?
No. The $99 audit is one time. If you later choose managed marketing, that is a separate decision; ongoing work is offered without a long-term contract or cancellation fee.
What if the audit is not worth it?
The existing 30-day money-back guarantee applies as described in our Refund Policy. My goal is a useful report and clear recommendations you can act on, whether or not you hire us afterward.
Do you build custom software too?
Yes. We build and manage custom apps for contractors and small businesses, including scheduling, crew tracking, customer portals, estimate-to-invoice flows, and AI tools. HomePro Quick Estimator and HomePro Defender began as tools for our own companies and are live today.
How fast do you move?
The review begins after your request and checkout are complete and the information needed is available. The PDF and video are delivered by email. If you later hire us for implementation, we agree on the actual work before starting; I will not promise a date or result without seeing the scope.
What areas do you work with?
Our focus is San Antonio, New Braunfels, Cibolo, Schertz, Selma, Converse, and Canyon Lake. Because the audit is delivered online, contractors and small businesses elsewhere in Texas and the United States can request one.

Stop losing jobs to whoever answered first.

Ninety-nine dollars. A written report. A 20-minute video. Fixes you can start this week. No contracts, because I earn your business every single month with results.

Marketing for contractors, home-service companies, and small businesses, built by a contractor. Focused on San Antonio, New Braunfels, Cibolo, Schertz, Selma, Converse, and Canyon Lake. Serving contractors and small businesses across Texas and the United States online.

Phone: (903) 505-5758